Healthy scalp tissue is essential to maintaining the health, vitality and overall look and feel of your hair. The use of mild and natural, mineral-based hair care products play an essential role in strengthening and protecting the protein structure of the hair. Bloom Hair Care products optimize the unique properties in Dead Sea minerals to clean away dirt, excess oil, and unhealthy toxins, enabling the scalp to perform its natural, nourishing functions. A unique formula with natural Dead Sea minerals and aloe-vera extract, especially and carefully formulated to: Nourish and purify your scalp. Minimize dandruff. Leaves your hair shiny, tangle free and healthy. Available in three types: for normal, dry and oily hair. For daily care or as required.